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GEO

Get cited inside AI search

Generative Engine Optimization (GEO) helps your business appear in AI-powered search platforms, ChatGPT, Gemini, Claude, Perplexity, Grok, and Copilot. Get retrieved, cited, and recommended inside AI-generated answers.

  • ChatGPT
  • Gemini
  • Claude
  • Perplexity
  • Grok
  • Copilot
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Search has fundamentally changed

People used to type a query and click a blue link. Now they ask ChatGPT, Gemini, Claude, or Perplexity, and the AI hands back a synthesized answer. If your business isn't in that answer, you don't exist. GEO fixes that.

How GEO works

AI engines retrieve content using a combination of crawling, embedding, schema, entity graphs, and trust signals. Website DSG™ structures every page, content, headings, metadata, schema, and our /llms.txt manifest, so AI engines can extract, understand, and cite your business cleanly.

The early-mover advantage

GEO is where SEO was in 2005. Businesses that build for AI search today will compound visibility for years. The brands that wait will spend the next decade trying to catch up.

What's included in GEO

AI-retrievable content architecture

Structured for clean extraction by LLM crawlers.

Entity & schema graphs

Schema.org markup AI engines actually use to disambiguate.

llms.txt manifest

The emerging AI-crawler standard, configured for your site.

Citation-friendly copy

Sentences AI engines can lift cleanly into generated answers.

Authority signal building

External mentions, profiles, and references AI engines trust.

Multi-engine optimization

Tuned for ChatGPT, Gemini, Claude, Perplexity, Grok, Copilot.

Frequently asked questions

What is Generative Engine Optimization (GEO)?+
GEO is the practice of structuring a website's content, schema, entities, and citations so that AI search engines, ChatGPT, Gemini, Claude, Perplexity, Grok, Copilot, can retrieve, understand, and cite the business inside their generated answers.
How is GEO different from SEO?+
SEO targets ranked link results on Google and traditional search engines. GEO targets AI engines that synthesize answers instead of returning a list of links. Both matter, Website DSG™ builds for both.
Can GEO help me show up in ChatGPT?+
Yes. Appearing in ChatGPT (and other AI engines) is the entire purpose of GEO. We structure your authority, entity data, and citations so AI engines surface and recommend your business.
How long does GEO take to work?+
Many GEO signals, schema, entity graphs, citation-friendly content, llms.txt, take effect immediately when crawlers next visit. Recommendation patterns build over 30 to 90 days as more AI engines re-index.
Do I still need SEO if I do GEO?+
Yes. AI engines often source from sites that already rank well in traditional search. SEO and GEO reinforce each other, that's the entire point of the DSG framework.

Be the answer AI recommends

GEO is the new SEO. Get in early.

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